Privacy & Policy

Privacy & Policy

Welcome to My Sony Website! My Sony's Website is owned and produced by Sony Thai Co., Ltd. ("Company"). We protect the privacy of our customers to ensure that our customers will feel comfortable and secured while visiting our website and using our services.

As we continue to develop our website and improve the services we provide, this policy may be changed from time to time. Therefore, we encourage you to review this policy periodically so that you would fully understand our current Privacy Policy. Any questions regarding this statement should be directed to Company by sending e-mail to

The followings prescribe the Privacy Policy of Company. By using our services, you agree to be bound by our Privacy Policy or any other applicable privacy or data collection policy.

To access to the details of our Privacy Policy, please click on the title of each Article stated hereunder:

Article 1: Personal information we collect
Article 2: What are "Cookies"?
Article 3: Use of your personal information
Article 4: Disclosure of your information
Article 5: What is "Tell-A-Friend"?
Article 6: Your choices regarding collection, use, and distribution of your information
Article 7: Protection of your personal financial information
Article 8: Updating/ deleting your personal information and contacting company
Article 9: Company's security precautions that are in place to protect the loss, misuse, or alteration of your information
Article 10: Disclaimer
Article 11: Additional Terms and Conditions

Article 1
Personal information we collect
Company wishes to be your favorite destination on the Internet by providing you with the information, services, and products that are of interest to you. In order to achieve this goal, Company needs to gather some personal information when you register. During the registration process such as for the subscription of Newsletter, Company will ask for your name, e-mail address, street address, zip code, telephone number and other personal information. This gathering of information would enable us to distinguish you from other users. The more information you could give us, the better we are able to provide you with customized service.

In addition to the registration process, Company may ask you for other personal information at other times, including (but not limited to) when you enter a contest or promotion sponsored by Company and/or any partners; when you make a purchase using Company auction or when you utilize Company facilities. As the number and variety of Company services continue to grow, so will your ability to use the variety of services we offer should you choose to register for them.

Article 2
What are "Cookies"?
In addition to the personally identifiable information we collect, Company also collects your other information through the use of "Cookies". Cookies are small piece of information stored on your computer by a Web Browser to recognize your visit to our website. By using Cookies, we can identify your browser, but will not know any personally identifiable information about you, such as your real name or address. Since Cookies allow us to save preferences for you and enables us to know the services which do not interest you, Cookies therefore, would not only allow us to recognize our customers who have previously visited our website, monitor the number and purpose of people using our website, but also generate services, data or advertising specifically designed for you.

Article 3
Use of your personal information
The primary goal of Company in collection personal information is to provide our users with a customized experience on our network of sites. When you register information in any internet domain of Company, such information is generally collected and maintained solely by Company unless specifically stated otherwise at the point of collection.

This Company Privacy Policy does not cover any data collection which may be conducted by any advertiser or on other websites linked with our website. Company shall not assume any liability for any data collection conducted by such third parties.

Article 4
Disclosure of your information
As a general rule, Company will not disclose your personal information which could be used to identify or contact you. Company may provide your information to any third party for the purpose of rendering services that match your interests. Except for the information to be supplied to our business partner, the information to be supplied to a third party shall not be the kind which enables such third party to identify or contact you, a disclosure of your personal information. You acknowledge that your personal information may be released when we believe in good faith that such release is necessary to: (1) comply with the law, (2) enforce or comply with the terms of our user agreements, or (3) protect the rights, property or safety of Company or our users.

Article 5
What is "Tell-A-Friend"?
"Tell-A-Friend" is a part of our function in our website which encourages our user’s friend to access specific page on our web site. If you find the information useful and intends to notify to your friend, you are requested to input the name and e-mail address of your friend. This service issues the one-time-only mail. Please note that these information will not be stored at our end.

Article 6
Your choices regarding collection, use, and distribution of your information
From time to time, Company may send you e-mail regarding our products and services. If you indicate upon registration that you are interested in receiving offers or information from Company and our partners, we may occasionally send you information about such products and services that may be of interest to you.

You also have the choices with respect to Cookies. You may modify your browser to either accept all Cookies, to be notified when a Cookie is set, or to reject all Cookies. If you choose to reject all Cookies, you will be unable to use those Company services that require registration in order to participate and certain websites may not function properly.

Article 7
Protection of your personal financial information
Maintaining the privacy of your personal financial information is extremely important to Company. As with all personal information, Company will never rent or sell your personal financial information.

Although knowing that your service usage may help us to offer you better and more relevant contents and advertisements, we do not make this information available to any third parties without your specific permission. Any user statistics that we may provide to prospective advertisers or partners regarding financial product or service usage on Company do not include any personally identifiable information about any individual user.

Article 8
Updating/deleting your personal information and contacting company Company provides its registered users the ability to access and edit the personal information in their user profiles. You may update, correct, or delete your personal information at any time by using your identification and password.

Your account may be deleted, but doing so will result in not being able to participate in any specific promotion of the Company. Please contact for further instructions about deleting or deactivating your account.

Article 9
Company's security precautions that are in place to protect the loss, misuse, or alteration of your information
Company has security measures in place to protect our users against the loss, misuse, or alternation of user data under our control. Only authorized employees of Company have access to the information you provide us. We will use our best endeavors to prevent and protect the loss, misuse, or alteration of your information. You acknowledge that the Company reserves the rights to deny all liabilities arising out of our services.

There are several places on the Company network of web sites where you may transmit credit card information in order to complete a purchase or for verification purposes. Any time Company asks for a credit card number we would transmit that credit card number in an industry-standard encrypted format.

Your personal identification information is password-protected so that only you have access to this private information. You are ultimately responsible for the security of your Company identification and password. Company recommends that you do not divulge your password to anyone. You should also log out of your browser at the end of each computer session to ensure that others cannot access your personal information and correspondence, especially if you share a computer with someone else or are using a computer in a public place such as a library or an Internet cafe.

Article 10
You acknowledge and agree that if your personal information and/or related information whether anonymous or identifiable is hacked, lost or damaged not due to our fault, we reserve the right to deny all liabilities as a result thereof.

Company may change this Privacy Policy at any time by posting revisions on our website. Your use of this site constitutes acceptance of the provisions of this Privacy Policy and your continued usage after such changes are posted constitutes acceptance of each revised Privacy Policy.

Article 11
Additional Terms and Conditions
Your personal information may be supplied by you or collected from you as a result of your access to or use of the Site and/or your My Sony membership at the following points:
(a) when you register to be a My Sony member;
(b) when you browse, use, participate in any activity or service on the Site or post any notice on the Site
(c) when you respond to other online surveys, polls, contests, lucky draws, promotions and purchases
(d) when you register online or offline to receive an extended warranty.

Please note that you are given the option with respect to whether you agree to the foregoing collection, storage, use and disclosure of your personal information by us by choosing whether to submit the personal information or not. If you submit the personal information to us, we shall deem that as your consent and agreement to this My Sony Privacy Statement.

Naturally, we offer you the ability to opt out of receiving information of our products and services at the point of collection or by e-mailing us at [] or writing to us at [ The Officer-In-Charge, My Sony, Sony Thailand, 2126 Kromadit Bldg., 4th Fl., New Petchburi Rd., Bangkapi, Huaykwang, Bangkok 10310, Thailand ]. Please allow 14 days for this request to be processed in the case of e-mail, and 14 days in the case of a written request.

If you do not want us to use your personal information or to share your personal information with third parties, please e-mail us at [ ] or please write to us at [ The Officer-In-Charge, My Sony, Sony Thailand, 2126 Kromadit Bldg., 4th Fl., New Petchburi Rd., Bangkapi, Huaykwang, Bangkok 10310, Thailand].

This My Sony Privacy Statement is not intended to, nor does it, create any contractual rights whatsoever or any other legal rights, nor does it create any obligations on us in respect of any other party or on behalf of any party.

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